Show up consistently, sound like yourself
Most brands do not have a social media problem — they have a consistency problem. We take the whole cycle off your plate: plan, produce, publish, respond and report.
Channels that never go quiet again
A visual identity that holds together
Enquiries answered within hours, not days
Clear reporting on what content earns attention
Everything under social media management
Channel strategy, content planning, posting, community support and performance monitoring — handled end to end by a team that treats your channels like their own.
Channel Strategy
Which platforms deserve your effort, what each one is for, and what good looks like on it. No posting everywhere just because you can.
Included
- Platform selection and positioning
- Audience and competitor research
- Content pillars and tone of voice
- Posting cadence and goals
Content Planning and Production
A monthly content calendar you approve in advance, with graphics, captions, hashtags and short-form video produced to a consistent standard.
Included
- Monthly calendar and approvals
- Graphic and video asset creation
- Caption and hashtag writing
- Campaign and seasonal content
Publishing and Community Support
Scheduled and published on time, with comments, messages and mentions monitored so nobody is left waiting for a reply.
Included
- Scheduling and publishing
- Comment and DM monitoring
- Response handling to your guidelines
- Escalation of sensitive enquiries
Performance Monitoring
Monthly reporting on reach, engagement, follower growth and referral traffic — with a clear read on what to do more of.
Included
- Monthly performance reports
- Content performance analysis
- Follower and engagement tracking
- Recommendations for next month
From first call to ongoing care
Channel audit
What is working, what is dormant and what should be retired.
Strategy and calendar
Pillars, cadence and the first month planned in full.
Produce and publish
Assets created, approved and scheduled ahead of time.
Engage and report
Community managed daily, performance reviewed monthly.
Tools and platforms we work in
The rest of the team
Each service is stronger when it runs alongside the others. Here is what else we handle.
Ready to get started with social media?
Book a call and we will scope it properly — no obligation, no hard sell.
or email janmichael@twoshoresonline.com